You Definitely Need An Editor

You Definitely Need An Editor

Editing, JS, Medium

Even great writers need editors. Here’s why.

When it comes to writing a book, it can feel like you’re climbing a mountain, slogging through each step. When you reach the summit and the book is complete, it is easy to feel like you’re done.

DONE!

While your original manuscript is done, you are now ready to begin the editing process.

There are a ton of reasons why you need an editor, but it truly boils down to this: An unedited book is not professional.

It is very difficult to self-edit to the standards of a professionally finished book.

For one thing, your brain will often read what you think you wrote or fill in details which either aren’t there or aren’t fully explained.

For another, you simply may not notice if you’ve switched perspectives or from active to passive voice or use a lot of repetitive words.

I am a professional writer and editor as my career — and I still get my books edited by a professional who is not me.

Editing is absolutely necessary for a finished, professional, polished book.

The Job of an editor:

  • Fix all grammar and punctuation mistakes.
  • Identify inconsistencies, missing information or plot holes.
  • Identify areas where more information or explanations are needed.
  • Readability and flow — making sure it all makes sense in order and is a cohesive full story.
  • Look for repetitiveness, such as using “very” or “big” to describe most things, when a different word would have a bigger impact or flow better.

Working With An Editor

It can be scary or frustrating to hand your baby, your book, a piece of your soul over to an editor.

Some editors take it and then disappear and a month later reappear with your book with all of the edits made and everything fixed.

In some cases with some authors, this is how they prefer to be edited. Have the book taken and made even better and then returned in completed form. Some authors find this frustrating, as they are not in the loop of any changes and may get upset that their book was changed more than they wanted, especially if any major restructuring was done.

I personally am a fan of editing books in a more collaborative way. I put the book in a Google doc and give the author commenting permission. This way, they are able to see the progress being made, see changes, answer any questions I may have (which I put in comments), and make changes they need to.

We share the document and are able to polish the book together. My clients have told me they love this process, as they feel more engaged in it and that they still have a sense of control.

Writer/Editor Relationship

When you are looking for an editor, you want to work with someone you feel comfortable with, who understands your voice and messaging, and who you feel understands you. Someone you vibe with.

Before making a choice of an editor, make sure to get quotes from a couple different ones. Don’t go with the lowest or highest bidder on numbers alone. TALK to each of them. Ask about their editing process, deadlines, timelines, and payment options. Make sure you like the person and feel comfortable giving them your book.

Discuss exactly what type of editing you want and the different costs of each.

Above all, work with someone you WANT to work with. As with all successful relationships, if you like the person and understand each other, the entire process will be easier.

8 Lessons I Learned in My First Year of Freelancing

8 Lessons I Learned in My First Year of Freelancing

Entrepreneur, JS, Medium, Sales & Marketing, writing

I got my first freelancing clients almost on a whim, on October 31st, 2016. I began working with clients in the evenings and weekends for November, December, and January.

Once I realized that being a writer was a viable career for me and people were willing to pay me, I made plans to quit my day job as a Director of Business Development at a recruiting firm.

Friday, January 27, 2017 was my last full-time day at my day job.

I was a freelancer.

Though I did a lot of research and asked many questions, I had a lot to learn. Now that I am at a year of freelancing, here are some things I have learned. Use this and make new mistakes and learn new lessons, instead of the ones I’ve made for you.

1. If someone is willing to pay you, then you are skilled enough.

When it comes to freelancing, especially something as subjective as writing, many potential freelancers question their abilities and whether or not their writing is “good enough” for them to be a writer as a full-time career.

Instead of trying to find a way to judge your writing, use your clients as a barometer. If people look at your writing samples and are willing to pay you, then you are definitely good enough.

Pack away the insecurity and focus on improving and on the work for your clients. There is no point in questioning yourself so much, and that insecurity can lead you to not marketing yourself or not having the confidence to attract new clients.

2. You are definitely not charging enough.

Pricing yourself is an exercise in frustration sometimes. You do tons of research on what other people are charging, you try to undercut them, but then you may find that the lower price makes it not worth your time.

As a freelancer, time is your commodity.

Whatever you’re charging, it’s too low. I have seen it time and again from freelancers, including myself, where we are charging one price, but then the actual time the project takes is more than we thought, or there is more research involved or the project is longer, and suddenly your “decent prices” are only getting you $20 an hour.

Charge more. The good clients will pay you for your skills.

And remember: Just because writing comes easily to you does not mean it should be cheap. If clients could do it themselves, they wouldn’t need to hire you. Your skill is valuable.

3. Learn to identify “bad” clients.

The clients who email you at 3 am expecting an immediate response, or who are constantly changing the specs of the project. The ones who are never happy.

The ones who harass you about your prices over and over until you offer a discount.

Just say no. It’s difficult to turn away clients, especially when you are new to freelancing, but the hassle and difficulty in dealing with them and the extra time it takes for you, on top of the lower rate, will bring you down. Not only that, but they take away from the clients who would be paying your regular rate and be great to work with and appreciate you.

Here is a piece I recently wrote about how to identify the bad or negative clients before you start work.

4. Your business will continue to evolve.

When I first started freelancing, I was doing almost entirely one-off articles and blogs for clients and charging per-word prices.

A year later, I have evolved and changed the work I do as I learned more what I enjoyed and how it makes sense for me. Now, I focus on monthly retainer clients and having long-term relationships with them instead of one-time projects, have developed a book coaching service, and have been able to try things I never thought I would — like writing a comic book!

Be open to new experiences and allow yourself to evolve and grow and change as the work you enjoy evolves. Do not force yourself to stick to just one type of work. Try new things, get creative, stay interested.

5. You don’t HAVE to have a niche.

One piece of advice I saw a lot of at the beginning of freelancing was to “just pick a niche and specialize!”

I prefer significant diversity in what I work on, so instead of focusing on one industry or type of client, I chose to be a generalist. This has allowed me to have a ton of experiences and learn new things.

I have blogged for law firms, medical cannabis companies, business consultants, life coaches, real estate investors, cryptocurrency and blockchain companies, professional speakers, and more. I’ve edited fiction, nonfiction, and even a children’s book.

As a self-described jack of all trades, I have gotten to explore opportunities I would never have if I’d just stuck to sales, marketing, and career coaching, which my 10 years of corporate experience prepared me for.

Don’t be afraid to try something new and to be a generalist! It’s so much fun having a diverse client base and getting to work on something different each day!

6. Building good relationships is the backbone of my business.

I like to know my clients. Who are they? Why do they love what they do? What are they hoping to get out of the writing services?

Creating a monthly retainer business model has allowed me to have longer relationships and really get to know my clients as people.

I have weekly calls with each of my clients to manage expectations, discuss the tasks and work for the week, and stay connected.

Having been in corporate business development for so long, I deeply acknowledge and understand the strength and use of a great relationship with the people you’re selling to.

Really make a point to get to know your clients as people. Ask questions and be kind and genuine. That relationship is so important! Nurture it!

7. You don’t need a portfolio.

Portfolios are not a bad thing, you CAN have one. But you don’t NEED one to get started as a writer.

As long as you have writing samples, you are good to go. You can publish those samples on a blog or site, or you can just have them as PDFs you attach to emails.

Much of my work is ghostwritten, so even though I have tons of published blogs and articles, none of them would be able to go into a portfolio.

When I first started, I grabbed pieces from my personal blog and wrote a couple samples, and that is all I had to show. These days I direct people here to my Medium blog!

8. Just write. Get started now.

The best thing I learned through my freelancing journey so far is that you don’t need to be super prepared or have a website and business cards and a fancy briefcase.

You can just go out and find ONE client. As soon as you have one, find another.

Figure out the rest as you go. You can research contracts and build a WordPress site later. For now, go out with your writing samples and find a client. The rest will come after.

Freelancers & No Paid Time Off

Freelancers & No Paid Time Off

JS, Medium

If I don’t work, I don’t get paid.

This has never been something that bothered me, as I have long been the type to work more than necessary and then bring my laptop on vacation and do an hour or two a day while we relaxed.

I have no problem doing a bit of work. After all, I still get the vacation — I sleep in, eat great food, don’t work out, and explore new places. I have fun with my husband and enjoy the trip. I also get a small amount of work done.

But this week.

This has been the toughest week of my life so far.

My grandfather was hospitalized, and he had been sick for a while.

I flew down on the day of Thanksgiving. We canceled the family get-together at my brother’s house and my brother and I booked last-minute flights to go see Grandpa.

We all assumed he’d get better. He spent 2 weeks in the hospital before he went to hospice and died peacefully, in his sleep, while surrounded by all his children and grandchildren. That was the Saturday after Thanksgiving.

He was lucid just 2 days before.

It’s been horrendous.

My grandpa was larger than life. He was a builder, a fixer, and a creator. For as long as I’ve been alive, one of my most vivid memories of him has been seeing him out on the mower or the tractor or any other of the heavy machinery littering his garages and driveway.

He was always under a car, tinkering. Or building something. He would pretend to be reluctant, but he adored helping any of us 3 grandkids fix things. He picked out my first car. He built us a treehouse when we were 8 or 9, then handed us nails and some wood and tried to teach us how to make furniture for it.

He was a self-made man who lived the true American Dream. He started with nothing and created a business of used truck parts and a junkyard, and grew it into an empire. He and my grandma got to live the retirement they wanted, traveled often, and loved us all.

He and Gramma were married for 61 years since they were 18 and 21. I can’t even imagine that type of relationship.

The funeral was Tuesday.

He would have hated the funeral. He didn’t like being the center of attention or religious ceremony. He would have hated seeing people get so emotional and cry over him.

But I guess the funeral isn’t meant for the dead, but for the living. To say goodbye, to pay respects, to have something to see, to hold on to.

I’ve never lost anyone so close to me before.

It has been a blur of family, tears, and yes, even some laughter.

When all the cousins get together, we enjoy it. We love hanging out and haven’t gotten the chance to see each other much as we got older and moved away and started new traditions.

We played Grandpa’s favorite game — poker — with his own poker chips.

We drank his favorite whiskey and we shared our funniest stories of him.

It won’t get easier for a while, but it will someday. He continues to live in my heart and his name will leap off my tongue at the oddest moments. “You know, your great-grandpa used to love this…” to my niece and nephew and to my own hypothetical children.

And while I mourned and grieved and ate bagels with my family, I still had to pull out my computer and do some work here and there. Do the tasks that I do daily to keep my business running and my clients happy. I let them all know what was going on so that they could cut me some slack for this week.

But the stress of this week, the anxiety of the flights, the breaking of my meticulous routine, and the worry over not doing work for my clients has been a bit overwhelming.

I smoked some cigarettes even though I quit over a year ago. I drank even though I’m not a big drinker.

And I didn’t write. This is he first thing I’ve written since it happened.

I will remember Grandpa as the Godfather of our family, I will continue his legacy by living by his teachings and by telling his stories.

Hey, have I told you about the time he took me fishing and we caught a shark…?

Never Work For Free

Never Work For Free

Entrepreneur, Medium, writing

A friend of mine is also an entrepreneur. She was asked about possibly doing a whole new project for one of her clients. She wasn’t super familiar with the details but knew she could do the main part, so she said she was interested.

The client didn’t even ask her to, but she spent several hours researching information and details about parts of the project she wasn’t as familiar with — but hadn’t firmed up a price or a contract with the client yet.

I told her to stop. The biggest thing about being an entrepreneur is you only get paid for certain work. It was the client’s responsibility to take care of some of what she was researching, and even then, only if they agree to move forward.

Protect your time.

As the expert, your time is your most valuable commodity.

Time spent doing “just a quick little favor” for a client that pays by the minute or researching something for someone you don’t even work for any more than 10 minutes should absolutely be paid.

If you are wondering what this includes — literally everything. It is up to your discretion to give advice to your family or close friends for free. Anyone else should be paying.

There is a REASON you are able to make a living freelancing and that is because you are really good at what you do.

Which means you deserve to be compensated for it.

Don’t work for free.

I will occasionally give discounted pricing to people if it’s a trial blog post or something. But even then, still not free and that is my own choice.

The times when I have not charged for advice or help are when I choose to do so in a community, such as Reddit or Quora, where people are genuinely asking for help and no one is under any obligation to give it. I like helping people, and other writers are a fantastic group of people!

Where Do Freelance Writers Find Clients?

Where Do Freelance Writers Find Clients?

Medium, Sales & Marketing, writing

One of the questions that I get asked the most and see on writing forums all the time is “where do you find clients?”

I’ve talked about this before, discussing ways to start making money right away as a writer.

But something I keep seeing even more of recently is this: “I got my first client! The pay is terrible, but it’ll be a professional piece for my portfolio!”

It’s awesome that you got your first paying client, but you have to get out of the mentality of doing something for low to no money just for your “portfolio.”

I am a full-time professional writer and editor, and I do not have a portfolio. I have writing samples and links I can send people, and even PDFs.

Instead of focusing on needing pieces for a professional portfolio and spending the time and energy even making a portfolio, start with having a couple of articles completely written, edited, and finished. Even if you’re just posting them on your blog, or your Medium page, or holding on to them as PDFs.

Write a couple of samples. That is IT. Once you have a couple articles, you can use those as samples when marketing yourself to new clients.

Things that are a waste of time before you have any clients: a professional website, a fancy portfolio, a marketing budget, and professional headshots.

I spent exactly $0 before getting my first 4 clients.

I spent $0 before getting the next several clients after that. In fact, the first money spent on being a writer was getting a new laptop once it was clear that I could make money as a writer. And I only got a new laptop because I was using my husband’s computer and he wanted it back.

Marketing and a professional website are useless at first because no one is searching for you or knows who you are. Don’t spend your time (or money) on that yet. Eventually, you’ll want a website, I’m not saying it’s useless! You just don’t need it to get started.

Respond to ads on Craigslist and Reddit. Give them your writing samples. Same goes for reaching out to people on LinkedIn, Facebook, Instagram, or other social media.

Here is a message I was sending:

“Hi, I’m Jyssica and I am a professional writer and editor! I am located in NYC and am available for new projects immediately. My 10 years of sales experience means I write well-suited-for-marketing copy and can work with you to create website or ad copy, blogs, and more. I also edit books! I noticed your website’s blog has not been updated in 6 months. Would you be interested in a couple of blog posts? I can provide writing samples. When are you available to talk?”

Bam. I have introduced myself, given an example of why I am an expert, identified a specific area I can help them with, offered writing samples, and asked to set up a call.

Sales 101. Identify a specific need and offer a solution.

I sent variations of that message directly to businesses over social media, especially LinkedIn and Instagram, and got a good response rate. Most people answered, “what are your rates?”

My response was ALWAYS that the rate depends on their needs, as I can charge per word, per project, or monthly rates, and they depended on the scope of the work and their budget. My next sentence was always “Do you have 15 minutes today to talk? I can get an idea of your needs and we can discuss prices.”

By giving people individual attention and focusing on their needs, I found new clients quickly. And for free.

Don’t undervalue yourself just to make $10. Spend an extra few days finding clients and marketing yourself and make more money.

Market yourself. Most writers don’t make their salary from content mills. Instead of signing up for a content mill and calling it done, do that as only one tiny part of an overall strategy for finding clients.

Making money as a freelance writer is absolutely possible, and it can be a sustainable career choice. But if you decide not to market yourself or try to find clients, you will find that it will be a much slower process to making a decent living.

I’m not just throwing words around for no reason. This strategy worked for me.

I was making just about the same salary from when I was in corporate sales by my fourth month of being a freelance writer.

Photo Credit: http://bsnscb.com/money-wallpapers.html