How Important is “Exposure”?

What is it and how to (& not to) get it. Merriam Webster defines exposure as “ the condition of being presented to view or made known” and “the condition of being subject to some effect or influence,”along with a couple other definitions. Practically speaking, as a freelancer or entrepreneur, you need exposure. It’s a fact of business. People need to know you exist in order to buy your product or services. How Can You Get Exposure? …

Relationship Building for Freelancers: How to Get & Keep Clients

Apparently, most writers aren’t good at marketing and many salespeople aren’t the best at writing. Or at least that is what people keep telling me. I am lucky enough to be both, which has been extremely successful for me. It has truly been my superpower, which allowed me to be my own boss and get my business up and running very quickly. Relationship building is an extremely important skill. Many …

Working From Home: Me, Myself & I

I work from home full-time, which is a pretty recent thing (3 weeks!). I am LOVING life and my job, and this is the first time in my adult life that I am excited to go to work every day and that I make my own schedule. The positives far outweigh the negatives in my new lifestyle. I can travel more (and have!), as I can work from anywhere with …